How to write a review or recommendation on any Facebook business page

Posted by Reinaldo Massengill on Saturday, August 24, 2024
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  • You can write a review on Facebook to help others make an informed decision about a business.
  • To leave a review on Facebook, you can either recommend or not recommend a business. 
  • You can leave this recommendation directly on a Facebook business page.

If you've just been to a really great — or not so great — business, you probably want to tell someone about it. You could just post about it on social media, but that only goes to your friends. It would probably be more useful to let people who actually want the information know.

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There are many ways to do that, but one way is to post on a business' Facebook page, if it has one. You don't have to leave a generic post on the page, and it's not the traditional star rating like you're used to either.

Facebook has changed their reviews to recommendations, which can include photos and tags in addition to text. Now, star ratings for a business are calculated by a combination of past reviews and customer recommendations. 

Here's everything you need to know about Facebook recommendations.

How are Facebook recommendations different from reviews?

While they serve a similar purpose, there are a few key differences between recommendations and reviews. 

First, Facebook reviews are visible to anyone on Facebook, while recommendations can be limited to just friends. Facebook reviews also have a star rating whilst recommendations do not.

What are the benefits of using Facebook recommendations?

When recommending a business, you can add photos to accompany your text and select tags to highlight key features about a business (like child-friendly or cozy atmosphere). 

Additionally, if one of your Facebook friends recommends a business, it will appear first on that Facebook page as well as on your friend's timeline.

How to write a review on Facebook

1. Go to the Facebook page of the business you want to review. 

2. Click the Reviews tab.

If you don’t see the Reviews tab at the top, click More. Abigail Abesamis Demarest/Insider

3. Underneath Do you recommend [Business Name]? click Yes or No.

To start drafting your recommendation, select Yes or No. Abigail Abesamis Demarest/Insider

4. Write your review about the business. Reviews must be at least 25 characters long.

5. In the Sharing section, select who will be able to see your review. You can choose just friends, or set it to public so that anyone can see it. When you're finished, click Post. 

Choose your audience and a few relevant tags before posting your review. Abigail Abesamis Demarest/Insider
Abigail Abesamis Demarest Abigail Abesamis Demarest is a contributing writer for Insider based in New York. She loves a good glazed donut and nerdy deep dives into the science of food and how it's made.  Read more Read less

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